READY/
FIELD NOTE / INTERACTIVE

LONGER DOES NOT JUST MEAN MORE.

A three-day emergency plan and a three-month household-continuity plan solve different problems.

90 DAYS IS NOT 30 × THREE DAYS.

The first three days of disruption are mostly about immediate essentials. As the horizon grows, the problem changes: replenishment, rotation, recurring bills, safe heating, maintenance and recovery become more important than simply owning a larger pile of supplies.

READY/ PLANNING LOGIC

3 DAYS / UK BASELINE

Immediate drinking water, food that remains usable, light, warmth, communications and essential medication continuity.

THE SHIFT

01

STORED COVER

What you have right now.

02

USABLE COVER

What remains usable when dependencies fail.

03

REPLENISHMENT

How essential resources are restored or replaced.

04

RECOVERY

How the household returns to normal.